88% of printed business cards are tossed by people who receive them. Despite the discarded cards, a company’s sales increase by 2.5% for every 2,000 business cards distributed.
Your business card can introduce your brand to a new client and keep in touch with a current customer. Your business may suffer if you have a poor quality in your business cards. Having the best business cards can help your business stand out.
We’re going to dive into the matte vs glossy business cards debate to know which one can give our business the best results.
The Pros of Matte Business Cards
The best matte business cards have a classic look and feel. They are less likely to show fingerprints and smudges than glossy cards, which can be a significant advantage if you expect your cards to be handled a lot. They also tend to be less expensive to print than glossy business cards.
A matte surface will provide a much better surface if someone wants to write something important on a business card. It can also work well with color schemes and designs that are subdued.
The Cons of Matte Business Cards
Using matte business cards can be a problem as they are less durable than glossy ones. They are also susceptible to fading and other damages when stored in wallets or bags.
Also, matte business cards usually do not offer much resistance to water damage. Most people keep matte business cards in a much safer place to preserve their condition. It can also lead to people losing it or forgetting about the card.
The Pros of Glossy Business Cards
They have a high-quality look and feel that make them stand out from the competition. Glossy business cards are also more durable than matte business cards. They can withstand more wear and tear and are less likely to get damaged in the mail.
The best glossy business cards can easily get the attention of the people receiving them. They can also be more memorable, which is why many marketing businesses use them.
The Cons of Glossy Business Cards
Glossy business cards are more expensive to print than matte business cards. They also tend to show fingerprints and smudges more than matte business cards. Glossy business cards can also be difficult to write on, which can be a problem if you need to jot down a quick note on the card.
Which is More Popular: Matte vs Glossy Business Cards
Glossy business cards are more popular than matte business cards because they have a shinier, more professional look. However, matte business cards are becoming more popular for people who want a unique look for their business cards. Matte business cards have a more subtle look and can be easier to read.
You must be able to find a supplier that can fulfill your orders, especially when you need them immediately. Some businesses offer next day printing and can ship your orders in just a short period.
Choose a Business Card Your Like the Most
Matte business cards are more professional looking, while glossy business cards have more fun and modern look. If you want a more classic and professional look for your business cards, matte is the way to go. If you want something more unique and youthful, go with glossy.
Ultimately, in deciding between matte vs glossy business cards, the choice depends on your preference.
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